BBA Marketing

Our students learn the fundamentals of marketing principles, tools, and techniques to prepare you for a career in marketing services and products.

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Academic Overview

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All freshmen enter Mays majoring in Business Administration (BUAD). Business freshmen, sophomores, and transfers will need to complete lower-level courses before they apply for upper division status and declare a major.

Degree Details

Credit Hours: 120

Class Type: In-Person

Location: College Station

Course Catalog

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Advising

The Undergraduate Advising Office (UAO) provides services to all Mays Business School undergraduate students. Students are encouraged to meet regularly with an academic advisor.

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Advanced Opportunities

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High Impact Programs

Mays offers a range of High Impact Programs for you to enhance your knowledge and experience. Participate to widen your perspective and learn specialties in your field.

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Certificates

Mays offers a range of certificates courses for you to enhance your knowledge. Enhance your knowledge of an industry, field, or economy while earning your undergraduate degree.

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Earn Your Master’s

Earn a Master’s in Human Resources. Receive an unparalleled opportunities to start a career in HR.

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Centers & Institutes

Mays Business School has Centers and Institutes that are available for the students to receive additional learning opportunities and participate in research and experiential learning!

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Professional Distinctions

The Professional Distinctions complement the student’s degree and provide tangible evidence of rigorous experiential preparation for a career in the specific career track. The Professional Distinction is a semester by semester recognition.

Become a leader in business with our

Marketing Department

13th

Marketing Undergraduate

Program

U.S. News & World Report

2nd

Best Master’s in Marketing

Degree Program

College Choice

4th

Marketing Research

Productivity

UT-Dallas Research Rankings

20th

School to Study Marketing

Among U.S. Colleges

College Factual

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BBA Marketing Tracks

We help you develop your unique capabilities and refine your talents in marketing through our tracks. Students completing a degree in marketing choose between five tracks. Learn about each track through clicking the links below.

Department

Department of Marketing

The Department of Marketing at Mays Business School is a distinguished leader in the field of marketing education and research. Our programs and curricula receive global recognition for their strength and continued contributions to the field of marketing. For more information visit the Department of Marketing website.

Marketing involves developing goods and services to satisfy customers’ needs and then making them available at the right places, at the right times and at competitive prices. Marketing also provides information to help customers decide whether specific goods and services will meet their needs.

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Student Organizations

We help you develop your leadership capabilities and refine your talents by participating in student organizations. Learn about the opportunities to join our wide options for student organizations.

Why Major in Marketing?

Watch this video to learn about majoring in marketing, its application in business, the types of jobs you can get post graduation, and hear about our network of outstanding former students!

Take The Next Step

Apply Now

Apply now and begin your journey with Mays Business School!

Come Tour Mays

Join us for an admissions chat, online or in-person event at our College Station Campus or Houston CityCentre Campus. Register today to secure your spot!

Student Life

When you join the Aggie Family, you’re instantly part of a community unlike any other — and life in Aggieland is an exciting part of your Texas A&M experience.