Publications Matching Keyword: marketing management
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| Author | Year | Title | Type | Journal | Co-Authors |
|---|---|---|---|---|---|
| McDaniel, Stephen W. | 1989 | Texas Instruments | Book Chapter | ||
| Conant, Jeffrey | 1987 | Strategic Organizational Styles and Marketing Management Performance: An Empirical Policy ... | Conference Paper | ||
| Conant, Jeffrey | 1987 | Confronting Marketing Management Reality: A Design and Instructional Strategy For ... | Article | Journal of Marketing Education | Michael P. Mokwa |
| Conant, Jeffrey | 1986 | Strategic Management Styles and Marketing Management Performance: An Empirical Policy ... | Conference Paper | Barbara W. Keats, Michael P. Mokwa | |
| Busch, Paul S. | 1976 | A Review and Critical Evaluation of the Consumer Product Safety ... | Article | Journal of Marketing | |
| Hise, Richard T. | A Sociological Framework for New Product Acceptance and Its Implications ... | Article | University of Washington Business Review | James H. Donnelly |
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