Executive Certificate in Equity of Healthcare Certificate

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As the healthcare industry becomes increasingly competitive and demographics rapidly change, diversity has evolved from a public policy to a business imperative. There’s no doubt that the unique skills and perspectives of a diverse workforce contribute to the success of any healthcare organization. Healthcare organizations must continually look for ways to maintain a competitive advantage, in which diversity is a critical component of any organizations’ success.

The Executive Certificate in Equity of Healthcare Certificate Program was created by the Center for Executive Development (CED) to assist healthcare systems meet the goals required by the American Hospital Association (AHA) in the Equity Pledge to Act to Eliminate Healthcare Disparities.



As stated in the report “Building a Culturally Competent Organization: The Quest for Equity in Healthcare” by Health Research & Educational Trust, Institute for Diversity in Health Management (Health Research & Educational Trust, 2011):

Cultural competency in healthcare describes the ability of systems to provide care to patients with diverse values, beliefs and behaviors, including the tailoring health of care delivery to meet patients’ social, cultural and linguistic needs. A culturally competent healthcare system is one that acknowledges the importance of culture, incorporates the assessment of cross-cultural relations, recognizes the potential impact of cultural differences, expands cultural knowledge, and adapts services to meet culturally unique needs. Ultimately, cultural competency is recognized as an essential means of reducing racial and ethnic disparities in healthcare. Undertaking the following seven tasks within organizations were recommended to hospital leaders in order to create a culturally competent organization.

  1. Collect race, ethnicity and language preference (REAL) data
  2. Identify and report disparities
  3. Provide culturally and linguistically competent care
  4. Develop culturally competent disease management programs
  5. Increase diversity and minority workforce pipelines
  6. Involve the community
  7. Make cultural competency an institutional priority

The Executive Certificate in Equity of Healthcare Certificate Program is designed to provide the participants with knowledge, skills and critical thinking tools required to proactively address the seven steps and work towards their Equity Pledge to Act commitment.

Participants will be given an action plan workbook at the start of the program. After each session, participants will use their workbooks to write down three immediate actions they can implement within their organizations. The final session will focus on creating a comprehensive action plan to address the AHA’s Equity Pledge to Act to Eliminate Healthcare Disparities

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Who Should Attend?

This certificate has been developed for clinical and administrative executives, including nurse executives, medical directors, and senior administrators in hospitals. All participants should have a background in healthcare, and are currently in a leadership position or expected to take up a leadership position in the near future.

Program Information

StructureThree-day session, (Wednesday, Thursday and Friday)
DatePlease contact us for dates
Time7:30 am – 4:00 pm, 30 minute working lunch
ProvidedContinental breakfast, boxed lunch, one evening networking event, snacks, coffee, drinks, class polo
AttendanceParticipants must attend entire session to receive the certificate and associated credits (CMEs, CNEs and Ethic Credits)
Price$3,000 per person – class size will be limited to 30 participants.
Registration must be made 2 weeks in advance.


This live activity has been approved for AMA PRA Category 1 Credit™.

Program Agenda

Day 1
Culture of Medicine Annie McGowan Ph.D.
Mission, Vision and ValuesAnnie McGowan Ph.D.
Change Management and HR Functions to Promote DiversityCindy Zapata, Ph.D.
Bias - StereotypingCindy Zapata, Ph.D.
Day 2
Data Analytics & Collection - Collect race, ethnicity, and language preferenceSubodha Kumar, Ph.D.
Data Analytics & Collection - Identify and report disparitiesSubodha Kumar, Ph.D.
Community StrategiesE. Lisako J. McKyer, Ph.D.
Day 3
Creating a Linguistically Competent CareLizette Ojeda, Ph.D.
Creating a Culturally Competent CareLizette Ojeda, Ph.D.
Cultural Diversity Training for Healthcare ProfessionalsJia Wang, Ph.D.
Create an Action PlanJai Wang, Ph.D.