Amalesh Sharma

Associate Professor of Marketing
Carol and G. David Van Houten, Jr. '71 Professor
Pamela M. and Barent W. Cater ’77 Faculty Fellow
Research Director-Center for Retailing Studies (CRS)


Amalesh Sharma is an Associate Professor at the Mays Business School at Texas A&M University. He earned his PhD in Marketing from the Georgia State University, Atlanta. Prior to getting a PhD, he obtained a M.S. in Business Economics, and a M.S. in Managerial Science from Georgia State University, a PGDM from ITM Business School, Navi Mumbai, India, and a B.S. in Physics from the University of Delhi.

Amalesh is interested in studying the impact of firm and customer level strategies on firms’ performance. His substantive areas of interest include Marketing-Mix Decisions, Sustainability, Emerging Markets, Buyer-Supplier Relationships, and Marketing-Operations Interface.

Amalesh’s research has been published in top-tier journals (e.g., Marketing Science, Journal of Marketing Research, Journal of Marketing, Journal of International Business Studies, Production and Operations Management, Journal of Operations Management, Journal of the Academy of Marketing Science, International Journal of Research in Marketing, Journal of Retailing, and Harvard Business Review).

Amalesh worked in CPG and Financial and Banking Industries prior to joining PhD.

Research Interests

Marketing-Operations Interface (Innovation, B2B (Buyer-Supplier Relationship)), Marketing Mix (Retailing and Distribution, Payment Methods), Emerging Markets (Societal Impact. Healthcare and Services)