Narendra Bosukonda

Ph.D. Student
Department of Marketing


Narendra Bosukonda is a fourth year PhD student in the marketing discipline at Mays Business School, Texas A&M university. His research interests are in the areas of business-to-business(B-to-B) marketing, marketing strategy, strategic alignment and digital customer misconduct. Prior to joining the PhD program at Mays Business school, Narendra Bosukonda has worked for companies such as Ashok Leyland and Sutherland Global services in developing market intelligence and conducting market research.



Research Interests

B-to-B marketing strategy, Customer Satisfaction, Machine Learning, Relationship Marketing