Digital Measures

When you click the “Login to Digital Measures” button, you will leave the Texas A&M University network. You will use your NetID/password combination to log into a website hosted by Watermark, (the vendor that provides the Digital Measures software service), on behalf of Mays Business School of Texas A&M University. Mays Business School uses Digital Measures, (a web-based reporting tool), as a repository for faculty activity data. This repository serves as a data source for Mays as follows:
  • As input to the annual faculty annual reporting process
  • As a database that can be queried for external reports including rankings, accreditation reports (AACSB and SACS), and requests from the Provost, A&M President, The Texas Higher Education Coordinating Board, etc.
  • As a database that can be queried for internal reports by faculty and administrators, to support informed decision making.
Please email dmhelp@mays.tamu.edu if you need assistance with Digital Measures. The Annual Review Workflow Guide outlines the process for using Digital Measures to complete your annual “Professional Activity and Accomplishment Report (PAAR)”.