Mays Business School will pause for a few moments Friday to present its Outstanding Doctoral Alumni award, recognizing a scholar whose work has had a significant impact on thousands of students around the world.

The 2012 award recipient is Satish Jayachandran ’99, the Francis M. Hipp Moore Distinguished Fellow and Professor of Marketing at the Darla Moore School of Business at the University of South Carolina.

Satish Jayachandran '99
Satish Jayachandran ’99

The award presentation and comments from the honoree will begin at 1:30 p.m., followed by a reception mixer 2:15-3:15 p.m. in the Cocanougher Special Events Center in the Wehner Building.

This award honors doctoral graduates who have achieved significant distinction in their field and serve as role models for current students. Among the characteristics demonstrated by current and past recipients of this prestigious award are: sustained research productivity and visibility in the field; service to the profession as editor of a major scholarly journal; recipient of major awards for excellence in research, teaching and/or service; academic and administrative leadership as dean or associate dean of a business school; successful career progression at a peer or aspirant school; and holder of an endowed position.

Satish’s research interests are in the area of marketing strategy. More specifically, he is interested in how marketing assets and actions influence firm performance. His research has been published in the Journal of Marketing, Journal of Marketing Research and other journals. With his co-authors, Satish was a recipient of the Harold H. Maynard award for 2001 from the Journal of Marketing and the Tamer Cavusgil Award for 2009 from the Journal of International Marketing.

Satish was nominated a “‘young scholar” by the Marketing Science Institute in 2003 based on research productivity and managerial interest in research. Satish has also taught graduate courses at Wirtschaftsuniversitat Wien (Vienna University of Business and Economics) in Austria, Tecnologico de Monterrey, Campus Guadalajara, Mexico and the Indian School of Business, Hyderabad, India. He received the Alfred G. Smith Award for Outstanding Teaching from the Moore School in 2005.

Satish is a member of the editorial review boards of the Journal of Marketing and the Journal of the Academy of Marketing Science. He has six years of professional experience that includes information technology marketing and advertising.

He received his PhD from Texas A&M in 1999. His MBA came from the Indian Institute of Management in Calcutta, India, in 1988. His B. Tech was from the University of Kerala, India, 1985.