Retailers are stocking fewer goods on their shelves, but have companies taken inventory reduction too far? A number of academic studies of U.S. retailers have revealed an overall decrease in product inventories.

Rogelio Oliva and Gregory Heim, professors in the Department of Information & Operations Management at Texas A&M University’s Mays Business School, are two of the researchers behind a study that examines this issue using data from 114 U.S. retailers during 2000 to 2013. …Read more

Categories: Center for Retailing Studies, Centers, Faculty, Featured Stories, Marketing, Mays Business, News, Research, Texas A&M

If you entered the Grand Stafford Theater on the evening of August 13, you would have been surrounded by some of the biggest proponents of entrepreneurship in Bryan/College Station. Business owners, Texas A&M University faculty, and members of local agencies such as the Brazos Valley Economic Development Corporation came together around one common interest: Startup Aggieland.

The McFerrin Center for Entrepreneurship hosted the Startup Aggieland Reveal Party after hinting that those in attendance would have a chance to “meet the new Startup Aggieland.” Attendees were treated to canapés provided by Chef Tai Lee and enjoyed the industrial-chic atmosphere of the historic downtown Bryan concert venue. Conversations drifted among clusters of attendees, each of them buzzing about what exciting new plans the McFerrin Center had in store for Startup Aggieland. …Read more

Categories: Centers, Entrepreneurship, Faculty, Featured Stories, Mays Business, McFerrin Center for Entrepreneurship, News, Spotlights, Staff, Startup Aggieland, Texas A&M, Uncategorized

’Jon (Sean) Jasperson has been appointed to the newly-created position of Assistant Dean of Learning Transformation and Academic Technology to be the keeper of data for Mays Business School. Jasperson is uniquely qualified for this position, as he has served as a clinical professor in the Department of Information and Operations Management and as the academic director of the MS-Business program.

“This appointment has been made in the spirit of Strategic Initiative #3, Goal 2 of the Strategic Plan for Mays Business School,” Mays Dean Eli Jones wrote in an email to the faculty and staff of Mays.

Jasperson’s main objectives in his new role will be to:

  • Provide strategic oversight for digital technology and learning pedagogies
  • Provide leadership in learning design and distance education
  • Serve as the IT liaison with Texas A&M University …Read more

Categories: Dean Eli Jones, Faculty, Featured Stories, Mays Business, News, Staff

Award-winning research publisher and prolific scholar David A. Griffith has joined Mays Business School as its new Marketing Department Head. From Lehigh University in Pennsylvania, he was inaugurated as the Hallie Vanderhider Chair in Business and named the recipient of this year’s Hans B. Thorelli Award by the American Marketing Association.

“In terms of choosing to come to A&M, there were many draws,” said Griffith. “The outstanding faculty in Mays, Dean Jones’ vision and passion for A&M, former colleagues who have joined Mays and love it here. The core values of the institution were also a big draw for me, and of course the outstanding reputation of Texas A&M in both academics and athletics.” …Read more

Categories: Faculty, Featured Stories, Marketing, Mays Business, News, Staff, Texas A&M

Fifty years into his career of studying marketing, Leonard Berry continues to garner accolades. The Mays Business School leader is only the second person in history to receive the “Big 4” national marketing awards – a grand slam of sorts.

Berry is a University Distinguished Professor of Marketing, Regents Professor, Presidential Professor for Teaching Excellence, and holder of the M.B. Zale Chair in Retailing and Marketing Leadership at Mays Business School.

He received the fourth prestigious award, The Sheth Foundation Medal for Exceptional Contribution to Marketing and Practice, during the American Marketing Association (AMA) Summer Academic Conference on Aug. 10. …Read more

Categories: Faculty, Featured Stories, Marketing, Mays Business, News, Research, Spotlights, Texas A&M

The 2018 back-to-school shopping season is underway, and spending is expected to reach almost $27.6 billion – nearly 50 percent of annual school-related spending for a quarter of U.S. households. The one-month countdown to the first day of classes is under way, as many school districts have a start date of Monday, August 20.

In-store vs. online

Brick-and-mortar stores remain in the lead with back-to-school shoppers, but online spending continues to increase. Based on a survey by Deloitte, 57 percent of back-to-school shopping will be conducted in-store compared to 23 percent online, with 20 percent undecided how they will shop. Up from 2017, online shopping has gained ground in sales of school supplies, clothing, and computers. However, in-store sales are up for electronic gadgets. Despite the increasing push from online shopping, 96 percent of parents will head to a physical store at least once during the back-to-school shopping season, according to RetailMeNot…Read more

Categories: Center for Retailing Studies, Centers, Faculty, Featured Stories, Marketing, Mays Business, News, Texas A&M

Categories: Alumni, Dean Eli Jones, Entrepreneurship, Faculty, Mays Business, Mays Innovation Research Center, McFerrin Center for Entrepreneurship, Selfless service, Texas A&M, Uncategorized

General Data Protection Regulation (GDPR) will require more consumer control and creative digital marketing. To clear up some of the confusion, Venky Shankar, Professor & Coleman Chair in Marketing and Director of Research at the Center for Retailing Studies, answers some questions about it.

What is GDPR?

GDPR stands for General Data Protection Regulation and is a sweeping set of new rules developed by the EU to protect consumers in Europe.

Why is it important?

GDPR comes at the right time as we all are still recovering from the Facebook-Cambridge Analytica breach of consumer trust. The new set of rules will go into effect starting May 25. Non-compliant companies can face fines up to 4 percent of company revenues or Euro 20 million, whichever is greater. Although the jurisdiction is limited to EU, it will represent a test case for other countries to develop their own data protection regulations.

Unfortunately, only about one-third of marketers have heard about it and about one-fifth of the companies haven’t made any meaningful changes to their data collection and use to the point of non-compliance.

How will it affect consumers? …Read more

Categories: Center for Retailing Studies, Faculty, Featured Stories, Marketing, Mays Business, News, Research, Texas A&M

The spring faculty and staff meeting was a time of celebration. Among the announcements were news that the Association to Advance Collegiate Schools of Business (AACSB) had reaccredited Mays Business School and the Department of Accounting. The process required extensive documentation and a site visit from a peer review team.

Dean Eli Jones also announced plans to celebrate the 50th anniversary of Mays Business School. More details about this special weekend are at wereamaysing.com. A celebratory toast with nonalcoholic juice and cakes was held in the lobby of the Wehner Building.

Also announced were the following promotions:

  • David Griffith, professor and head of the Department of Marketing, professor and head, with tenure on arrival. Manjit Yadav was thanked for his service as interim head of the Department of Marketing.
  • Jeremiah Green (Accounting), to associate professor with tenure on arrival.
  • Neil Giesmar (INFO) and Dechun Wang (Accounting), to professor.
  • Michael Howard and Michael Withers (both of Management), to associate professor with tenure.
  • Aaron Becker (INFO), Michelle Diaz (Accounting), and Sudarsan Rangan (INFO), to clinical associate professor.
  • Tara Blasor (Accounting) to senior lecturer.

Reappointments were:

  • Anwer Ahmed (Accounting), Ashley ’88 and David Coolidge ’87 Chair in Business,
  • Wendy Boswell (Management), Jerry and Kay Cox Chair in Business,
  • Jim Benjamin (Accounting), Deloitte Leadership Professorship

Chairs and professorship appointments announced were:

  • Dechun Wang (Accounting), Ljungdahl PwC Chair in Accounting,
  • Rich Metters (INFO), Paul M. and Rosalie Robertson Chair in Business,
  • David A Griffith (Marketing), Hallie Vanderhider Chair in Business,
  • Jeremiah Green (Accounting), Ernst & Young Professorship in Accounting,
  • Mary Lea McAnally (Accounting), PwC Professorship in Accounting,
  • Stephen Courtright (Management), John E. Pearson Professorship in Business Administration,
  • Cindy Devers (Management), Lawrence E. Fouraker Professorship in Business Administration.

…Read more

Categories: Faculty, Mays Business, News, Texas A&M

The Texas A&M Foundation recognized Cydney Donnell, executive professor of finance and director of real estate programs in Mays Business School, as the 2018 Partner in Philanthropy Faculty Award recipient for her continued efforts to support and fundraise for the Texas A&M University Master of Real Estate program. Donnell received the award at a reception on April 27.

Cydney Donnell

Cydney Donnell ’81, executive professor of finance and director of real estate programs, was named the 2018 recipient of the Texas A&M Foundation’s Partner in Philanthropy Faculty Award for her commitment and generosity to Mays Business School.

The Foundation established the Partner in Philanthropy Faculty Award in 2016 to celebrate faculty members who demonstrate dedicated and lasting participation, commitment and creative leadership to philanthropy and Texas A&M University. This accolade acknowledges faculty efforts to build long-term productive relationships between the university, former students and other private partners in philanthropy.

To be selected, faculty must be nominated by a member of the Texas A&M Foundation development staff. Brian Bishop ’91, Texas A&M Foundation assistant vice president for development for Mays Business School, nominated Donnell for the award.

“Cydney is such a treasured asset to Mays Business School,” said Bishop. “Not only is she a tremendous leader of our Master of Real Estate program, but she is also willing to step up and contribute significant financial support to the program for the betterment of our students’ education and the future of the program.”

…Read more

Categories: Alumni, Donors Corner, Faculty, Featured Stories, Finance, Mays Business, News, Spotlights, Texas A&M