In a culture that lauds the beautiful, wealthy, and entertaining, the work of scholars and educators too often goes unnoticed. To turn the spotlight on these worthy individuals, Mays Business School will present their annual Outstanding Doctoral Alumni award to two scholars whose work has had a significant impact on thousands of students as well as the marketplace.

The 2010 award recipients are Sundar Bharadwaj, professor of marketing at Goizueta Business School, Emory University; and Sandy J. Wayne, professor of management at the College of Business Administration, University of Illinois at Chicago.

This award honors doctoral graduates who have achieved significant distinction in their field and serve as role models for current students. Among the characteristics demonstrated by current and past recipients of this prestigious award are: sustained research productivity and visibility in the field; service to the profession as editor of a major scholarly journal; recipient of major awards for excellence in research, teaching and/or service; academic and administrative leadership as dean or associate dean of a business school; successful career progression at a peer or aspirant school; and holder of an endowed position.

The award presentation and a panel discussion will take place on Tuesday, November 16, from 1:30-2:45 in the Cocanougher Special Events Center in the Wehner Building.

About the recipients

Sundar Bharadwaj '94
Bharadwaj ’94

Sundar G. Bharadwaj
Professor of Marketing
Goizueta Business School
Emory University

With experience in a variety of positions in both academia and industry, Sundar Bharadwaj has proven his excellence in many areas of marketing. His contributions to the field have been recognized through numerous publications in well-respected journals, as well as many awards and honors.

Bharadwaj joined the Goizueta Business School, Emory University, in fall 1993 as he was finishing his PhD at Mays. His doctoral research on the core competencies of firms and brand equity was recognized by the American Marketing Association with an honorable mention nod in the 1994 John A. Howard Doctoral Dissertation Award Competition.

Ten years later, he was again recognized by the AMA with the Early Career Award, based on his productivity and impact on the field of marketing.

Bharadwaj’s research focuses on business problems relating to current and long-term returns and risks to marketing investments in brands, customers, innovation, and marketing strategy. He has published 21 articles in refereed journals and presented more than 50 papers at conferences and other scholarly forums.

He has served as both the coordinator of the marketing department and the director of the marketing doctoral program at Goizueta. He has been a visiting faculty member at the Indian School of Business, Singapore Management University, and most recently the University of Pennsylvania’s Wharton School. He currently serves on the editorial review boards of the Journal of Marketing, Journal of Academy of Marketing Science and Journal of Strategic Marketing.

He served as conference program chair of the 2009 research conference on service excellence; co-chair for the 2005 and 2007 INFORMS Marketing Science Conference; and program chair for the 2002 American Marketing Association Doctoral Consortium. He has also served as a consortium faculty for the prestigious AMA Sheth Foundation Doctoral Consortium in 2004, 2005 and 2009 and has been invited to serve as a consortium faculty for the 2010 event.

Bharadwaj has held brand and sales management positions in multinational corporations (such as SmithKline Beechams and AMUL) where he developed branding strategies and channel strategies for new and existing products. He has executive education and consulting experience in with U.S., European and Asian firms, including Coca-Cola, IBM, Microsoft, KPMG, Nokia, NOL, Siemens, Rock-Tenn, Schneider Electric, Synovate, and Singhealth.

At Emory, Bharadwaj teaches at all levels, on topics ranging from marketing strategy and management, to e-marketing, He has served as chair or co-chair of six doctoral dissertation committees and as a member on three others.

• • • • •

Sandy J. Wayne '87
Wayne ’87

Sandy J. Wayne ’87
Professor of Management
College of Business Administration
University of Illinois at Chicago

Sandy Wayne’s vita paints an impressive picture of an academic: widely published in top journals; frequently recognized with awards; positions of leadership at her institution as well as in professional organizations; and, perhaps most significantly, high rankings by her students in classroom evaluations. She has taught human resource management and organizational behavior concepts at all levels with great success.

In addition to her efforts at the University of Illinois at Chicago, Wayne has spent her summer term for the past six years at the Chinese University of Hong Kong as a visiting professor of management in their international summer school program.
With the exception of a yearlong hiatus, Wayne has been the director of the University of Illinois’ Center for Human Resource Management since 1996. Under her supervision, the center serves its industry partners, including Microsoft, 3M, and State Farm Insurance, with ongoing research and semi-annual symposia. For her leadership in this capacity and other service roles, Wayne was honored with the College of Business Award for Outstanding Service in 2007. She has chaired 11 doctoral dissertations, and been a committee member for eight others.

Wayne has also served in a number of leadership roles within the Academy of Management, including chair of the human resources division. She has served or is serving on the editorial boards of seven journals, including Academy of Management Journal, Personnel Psychology, Journal of Applied Psychology, and Journal of Management. In 2003, she was inducted as a fellow of the Society of Industrial Organizational Psychologists (SIOP). She’s been very active with the National Academy of Management and SIOP, serving on or chairing more than two dozen committees in the past two decades.

Wayne’s work has garnered nearly $300,000 in grants for topics such as employee retention, outsourcing, and teams. She has published 45 papers in academic journals, and has many other works in progress.

Recognition for her work includes the S. Rains Wallace Dissertation Award (1988); Yoder-Heneman Human Resource Management Research Award (1995); Best Applied Paper Award (2006) from the careers division of the Academy of Management; Best Paper Award (2004 and 2009) and Outstanding Faculty Paper Award (1994) from the Southern Academy of Management Association; and the Ulrich & Lake award for Excellence in HRM Scholarship (2001) for the best paper published in Human Resource Management that year.

She consults for companies such as Allstate Insurance, BMC Software, Bristol-Myers Squibb, Caterpillar, ConAgra, Motorola, UPS, and USG.