A group of people seated on the dais at the retailing summit event
Retail Media: Driving Growth for Retailers and Brands

Retailing Innovation Summit

Join us Friday, Oct. 2 in the Wayne Roberts ’85 Building, Room 211 for the Retailing Innovation Summit, hosted by the Center for Retailing Innovation.
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About

The Retailing Innovation Summit brings together retailers, consumer brands, agencies, technology providers, data partners, faculty, and students to explore the forces shaping the future of retailing.

The 2026 summit will focus on retail media and its growing role in driving business growth for retailers and brands. This one-day event will examine how retail media is reshaping shopper engagement, measurement, in-store and digital experiences, brand-retailer partnerships, and career opportunities across retailing, sales, advertising, analytics, and marketing.

Innovative Value Creation

Hosted by the Center for Retailing Innovation, the summit is designed to connect industry leaders with emerging student talent while advancing practical conversations about how innovation can create value for consumers, retailers, brands, and the broader retailing ecosystem.

This is a must-attend for those navigating the ‘Retail Media’ frontier – where data meets dollars to redefine the customer experience.

Program Overview

The 2026 Retailing Innovation Summit will feature keynote conversations, industry panels, academic perspective, and structured networking focused on how retail media is reshaping growth for retailers and brands.

Planned conversations will explore measurement, in-store and digital media, AI and personalization, brand-retailer collaboration, and the emerging talent needs across retailing, sales, advertising, analytics, and marketing.

Speakers and a detailed agenda will be announced soon.

Planned Program Themes

The 2026 Retailing Innovation Summit will explore retail media as a growth engine for retailers, brands, and the broader retailing ecosystem. Planned topics include:

  • Retail media strategy and the growth of retail media networks
  • Measurement, incrementality, sales lift, and customer value
  • In-store media, digital commerce, and the omnichannel shopper journey
  • AI, data, personalization, and the future of commerce media
  • Brand-retailer partnerships and the evolving retail media operating model
  • Career opportunities across retailing, sales, advertising, analytics, and marketing

Tentative Event Schedule

TimeProgram Item
8:30-9 a.m.Registration, coffee, and networking
9-9:15 a.m.Welcome remarks
9:15-9:55 a.m.Opening keynote or fireside chat
9:55-10:25 a.m.Networking break
10:25-11:55 a.m.Industry Panels
11:55 a.m.-12:55 p.m.Lunch and networking
12:55-1:25 p.m.Academic perspective
1:25-2:10 p.m.Industry panel
2:10-2:35 p.m.Coffee break and networking
2:35-3:15 p.m.Closing panel
3:15-3:30 p.m.Closing remarks
Retailing Summit Event 2025

Sponsorship Opportunities

Support the future of retailing innovation while connecting with industry leaders, emerging talent, and the Texas A&M business community.

Sponsors of the Retailing Innovation Summit receive visibility with retailers, consumer brands, agencies, technology providers, data partners, faculty, and students. Sponsorship opportunities may include event recognition, complimentary registrations, networking access, student engagement, and opportunities to support programming that prepares the next generation of retailing leaders.

To discuss exclusive sponsorship tiers and corporate partner benefits for the 2026 Summit, contact Thomas McMillan.

Why Attend

Join us for a focused one-day summit exploring how retail media is changing the way retailers and brands drive growth, measure performance, engage shoppers, and build future-ready teams. The event is designed for industry professionals, faculty, and students interested in the future of retailing, sales, advertising, analytics, marketing, technology, and consumer brands.

Event Location

The 2026 Retailing Innovation Summit will be held at the Wayne Roberts ’85 Building at Mays Business School.

Wayne Roberts ’85 Building
Room 211
310 Olsen Blvd.
College Station, TX 77845

Travel Information

Travel and parking information will be shared closer to the event date. A few popular hotels in the area include: Texas A&M Hotel & Conference Center, Hilton, Drury Plaza, The George, Cavalry Court, and Embassy Suites.

2026 Speakers

Speakers will be announced soon.

The 2026 summit will feature leaders from across the retail media ecosystem, including retailers, consumer brands, data and technology providers, agencies, academic experts, and emerging professionals working at the intersection of retailing, sales, advertising, analytics, and marketing.