Sales Research

The Reynolds and Reynolds Sales Leadership Institute is committed to advancing sales leadership knowledge and insights across industries.

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The Reynolds and Reynolds Sales Leadership Institute is dedicated to the success of our students and partners. To learn about the center, our research, our programs or become a corporate partner connect with our leaders, faculty and staff, by visiting our directory page. Our professors want to hear from you! Schedule a chat with them when you email them through the directory.

Faculty Team

Research Advisory Board

Willy Bolander
Rader II Professor of Industrial Distribution
Texas A&M University

Bill Clark
Sr. Vice President |North America
Dell Technologies

William(Bill) Cron
Visiting Professor
University of California, Davis

Kenneth Evans
President
Oklahoma City University

Spencer Frazier
Executive Vice President of Sales and Marketing
J.B. Hunt Transport Service

Rajdeep Grewal
Townsend Family Distinguished Professor of Marketing
University of North Carolina at Chapel Hill

Eli Jones
Professor of Marketing
Texas A&M University

Detelina Marinova
Samuel M. Walton Distinguished Professor of Marketing
University Of Missouri-Columbia

Huanhuan Shi
Assistant Professor
Reynolds and Reynolds Sales Leadership Institute

Jagdip Singh
Professor
Case Western Reserve University

Hari Sridhar
Senior Associate Dean
Texas A&M University

Affiliated Researcher Network

Yashar Atefi
Co Director Sales Leadership Center
University of Denver

Bitty Balducci
Assistant Professor Of Marketing
Washington State University

Raghuram Bommaraju
Associate Professor of Marketing
Indian School of Business

Frank Fu
Associate Professor of Marketing
University of Missouri – St. Louis

David A. Griffith
Hallie Vanderhider Chair in Business
Texas A&M University

Aditya Gupta
Assistant Professor Of Marketing
Texas State University

Mahima Hada
Associate Professor and Director of Marketing Analytics Programs
Baruch College

Zach Hall
Associate Professor of Marketing / Director of TCU Sales Center
Texas Christian University

Colleen Harmeling
Dr. Persis E. Rockwood Associate Professor of Marketing
Florida State University

Sebastian Hohenberg
Full Professor and Chair of Digital Transformation
University of Munster (Germany)

Douglas E. Hughes
Professor and Director of USF WAMI Center
University of South Florida

Vamsi Kanuri
Associate Professor of Marketing
University of Notre Dame

Alok Kumar
Steve & Jennifer David Chair in Business and Professor of Marketing
University of Nebraska-Lincoln

Son K. Lam
Professor of Marketing a Chair in Sales Management
University of Georgia

Justin Lawrence
Associate Professor
Oklahoma State University

Ju-Yeon Lee
Associate Professor of marketing / Faculty Fellow
Iowa State University

Zhi Lu
Associate Professor of Marketing and Innovation
University of Victoria

Stephanie Mangus
Associate Professor Of Marketing, Center for Professional Selling
Baylor University

Fred Miao
Professor of Marketing and John Merrill Endowed Professor in Consultative Sales
University of Texas at Arlington

Ryan Mullins
Distinguished Professor
Clemson University

Keith Richards
Associate Professor of Marketing
Baylor University

Olivier Rubel
Professor of Marketing
University of California, Davis

Alok Saboo
Associate Professor of Marketing / Director of MS-Marketing Program
Georgia State University

Cinthia B. Satornino
Assistant Professor of Marketing / Research Director UNH Sales Center
University of New Hampshire

Lisa Scheer
Professor of Strategic Business to Business Management
University of Missouri

Amalesh Sharma
Associate Professor
Texas A&M University

Huanhuan Shi
Assistant Professor
Texas A&M University

Sunil Singh
Assistant Professor of Marketing
University of Nebraska-Lincoln

Sarang Sunder
Associate Professor and Faculty Fellow
Indiana University

Seshadri Tirunillai
Professor
University of Houston

Rob Waiser
Assistant Professor
University of Kansas

Chen Zhou
Associate Professor of Marketing
University of South Carolina

Qiang (Kris) Zhou
Assistant Professor
Renmin University of China