
Andrew Loring
Associate Director, Reynolds and Reynolds Sales Leadership Institute; Clinical Associate Professor, Arch H. Aplin III '80 Department of Marketing- 979-845-2958
- aloring@mays.tamu.edu
- Wehner 230D
Biography
Andrew Loring, Ph.D., is a Clinical Associate Professor in the Arch H. Aplin III ’80 Department of Marketing at Mays Business School, Texas A&M University, and Associate Director of the Reynolds and Reynolds Sales Leadership Institute. His teaching focuses on preparing students for meaningful careers in marketing and sales while helping organizations build, support, and retain strong employees.
As a Gallup Certified Strengths Coach and DiSC Certified Practitioner, Andrew helps students, leaders, and teams better understand their strengths, communication styles, and approaches to working with others. Through coaching, classroom learning, and experiential development opportunities, he helps students connect their abilities, interests, and purpose to career opportunities and enter the workforce with greater self-awareness and confidence.
Andrew also works with companies to better understand their talent needs, connect with emerging sales professionals, and develop more thoughtful approaches to recruiting, onboarding, and employee retention. He believes that helping people find roles where they can contribute, grow, and feel connected benefits both the individual and the organization.
Andrew serves as President of the University Sales Center Alliance (USCA), where he presides over a global network of more than 93 university sales programs. In this role, he works alongside educators, industry partners, and sales leaders to advance sales education and strengthen the connection between universities and the organizations that hire their graduates.
His research interests include the engagement of inside-sales professionals in BDR and SDR roles, as well as sales performance. He teaches courses in professional selling, advanced selling, market and customer insights, and strategic marketing decisions.
Top-5 CliftonStrengths:
Communication | Woo | Activator | Individualization | Futuristic
Courses Taught:
MKTG 621 – Market and Customer Insights
MKTG 710 – Strategic Marketing Decisions
MKTG 335 – Professional Selling
MKTG 435 – Advanced Selling
Education
- B.S. in Marketing, University of Maine
- M.S. in Human Development, University of Maine
- Ph.D. in Human Resource Development, Texas A&M University
Publications
Engaging Gen Z in Professional Selling: A Systematic Literature Review
Loring, A. and Wang, J. (2021). Engaging Gen Z in professional selling: a systematic literature review, European Journal of Training and Development, Vol. ahead-of-print, No. ahead-of-print. https://doi.org/10.1108/EJTD-07-2020-0120
The World Needs University-Educated Salespeople
Loring, A., Parish, J. T. (2021). The world needs university-educated salespeople. Sales Education Annual, 2021(15), p. 30-31.
What Engages Gen-Z in the Workplace? An Exploratory Study of Inside Sales Representatives
Loring, A, J., & Brown, B. (2021, February 17-19). What engages Gen-Z in the workplace? An exploratory study of inside sales representatives [Paper presentation]. Academy of Human Resource Development 2021 Virtual Conference.<
Sales Skills are Skills for Life
Loring, A., Parish, J. T. (2020). Sales skills are skills for life. Sales Education Annual, 2020(14), p. 8-9.