Education
Bachelor’s degrees in Economics and Urban Planning & Design - Nanjing UniversityMaster of Science in Economics - Nanjing University
Research Interest
Quantitative MarketingCourses Taught
MKTG 323 Marketing ResearchBiography
Chi Zhang is a fourth-year Ph.D. student in Marketing at Texas A&M University’s Mays Business School. He conducts research in the area of pricing and product design. His research seeks to derive novel managerial insights through integrating machine learning methods with economic models. His work studies topics in both the traditional sector, such as the automobile industry, and in emerging phenomena, like the applications of NFTs and generative AI in marketing.