All freshmen enter Mays majoring in BUAD. Lower-level business students (freshmen and sophomores) receive advising from Undergraduate Advising  in room 238 of the Wehner Building.  They advise students which lower-level courses are needed to apply for upper division status and declare a major.

Student Profiles

Marketing involves the communication of a product or service value to customers. Qualities generally possessed by marketing students:

  • Information seekers with a desire to attain global, diverse perspectives about people, communities, cultures
  • Strategic problem solvers who consistently deliver reliable results

Marketing Overview

“More than anything else, modern marketing is about developing innovative solutions to customer problems and taking better care of your customers than your competitors do.”


High Impact Learning

Our curriculum has been designed to incorporate a number of High Impact Learning opportunities that allow students to gain hands-on experience during the course of their studies.

A Source of Innovation

Our classes are designed to equip students with the tools and skills needed to become ethically sensitive and globally aware business leaders.

Explore the BBA Marketing program 

Stay Connected

Learn more about news, events, and activities that relate to you as an marketing major.


Real-World Momentum

A BBA in Marketing prepares students for an enriching career in areas such as:

  • Advertising Account Services
  • Corporate Marketing
  • Digital Marketing
  • Marketing Analytics
  • Marketing Consulting
  • Professional Selling
  • Retailing Buying and Merchandising
  • Retail Store Management

High Impact Learning

Engage in programs, competitions, and student organizations outside of the classroom for professionally focused experiences.

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Marketing Advising provides resources regarding scholarship and career opportunities, internships, and much more.

Hannah Cole
Wehner 220


Study Abroad

We offer a range of sponsored and independent marketing-based programs to students interested in studying abroad.



The Department of Marketing, in conjunction with Texas A&M University, provides a number of financial assistance opportunities to incoming and current students.